Friday, December 24, 2004

New Year's resolution?

Posted by K Roker

Wanted - a New years resolution for Swanage

This is the time of year when we all dutifully read those joke books we had for Christmas. There used to be a series "101 uses for a dead ..." and I often wondered whether I should offer to compile the volume for dead "family resorts".

Here is a suggestion for anyone who is good at thinking of New Years resolutions. Can you think of a better way of describing Swanage than "family resort". I cringe whenever I hear it.

Now that we have a government which thinks all our kids should get an education and not go on holiday in term time its only possible for the place to be a "family resort" for 6 weeks of the year plus half term. The income from this isn't enough to keep a cat alive.

Zero points for the slogan "let Swanage be your last resort" and please no references to "god's waiting room" as he has several of them.

2 comments:

Anonymous said...

How about "Swanage 365"

This is intended to communicate Swanage as a thriving all year round ecomomy attracting private (or public money) to be invested in the town for the benefit of the town and the community.

This could then be developed into a decision making framework - Does the decision about to be taken help facilitate/create a sustainable ecomomy 365 days of the year in Swanage? If not should it be revised?

This could also be used to create some visionary long term objectives and therefore help develop a strategy to get there.

I for one do not believe that the solution will be found by depending on tourism or government backed schemes. Unfortunately, speaking from limited experience most private enterprises within the town appear to be either killed at birth by planning or lack of affordable and available commercial space.

Anonymous said...

I agree with some of your points, but there is one point I would like to raise - It is my opinion that the town actually needs light industrial commercial space rather than office space.

I am not sure that we are in the post-tourist era, but if the town is to have a viable economy all year round it needs more than just Tourism. Have you ever been to the Isle of Arran (West coast of Scotland)? I think it is a fine example of how a community in an isolated location has managed to create wealth by blending light commercial operations with tourism.